I recently watched the movie Exit Through the Gift Shop from well-known artist Banksy. I got a kick out of this film for multiple reasons having liked Banksy's artwork for years now.
What most amused me though is how well it goes about making you question what celebrity is and how much you can achieve by becoming famous. The key point for me is questioning whether you really need to be creative and innovative above and beyond being famous.
Then Mike Butcher over at Techcrunch went and posted something this morning about startup teams trumping celebrity tech entrepreneurs. In summary, he too is making the point that execution far outweighs celebrity.
Basically, what I'm getting at, is all the parallels you're starting to see between the startup world and the movie business. I am definitely not an expert on the movie business and can only imagine what it's truly like from afar. Yet, we've all seen enough of it to realize a bit how things work in Hollywood. You basically have a couple large companies or studios as they're usually called. There you have management at the top who are the power-brokers in the industry. They back films which are used as vehicles to market actors who either succeed or not. If they do succeed, they are cast in further films and a ton of marketing is thrown at these films, regardless of whether these actors have talent or not.
Ultimately, the goal is to make as much money as possible and if you're the one making all this money, keep other people out so you can continue to make as much money as possible. Sure, there are some stand-out actors, managers and studios who go against the grain but basically it's an industry optimized to make money. Simplified by me immensely but I believe you understand what I am saying.
Now let's switch over to the startup world. It's no longer Hollywood and we're now a bit north in Silicon Valley. You have a couple firms who call all the shots and are known as Tier 1 VC's (with some major players like Google, Apple, and Facebook thrown in for good measure).
These VC's fund firms instead of films run by entrepreneurs instead of actors. Some of these entrepreneurs are successful and some are not. Those who are get funded further by these Tier 1 firms. Lots of companies are started and sold since these power brokers in the Valley sit on each other's boards and pass deals back and forth. The power brokers continue to make money and those entrepreneurs who don't lead to successful exits get weeded out (where's the reality TV version of "out to pasture" for entrepreneurs?)
Ultimately, as in the movie business, you make as much money as possible and keep out the riff-raff who would keep you from making tons of money as long as possible.
Now don't get me wrong. I am in no way arguing about whether the movie or startup business is right or wrong or skewed in someone's favor or not. I'm also probably simplifying it too much as well. But the point I am making is that we are in a world where it's about making money. Sure, you can get your touchy-feely on and say you're changing the world but ultimately you wouldn't "work" if it wasn't about making some money.
Hence, my advice to any entrepreneur is to take advantage of whatever you have if you ultimately want to be successful. If you are naturally good looking, get your face out there. Be on TV and in the press. If it helps you make money, go for it.
At the same time, if media attention doesn't help you make more money, don't focus on it. Get your pretty head down to business and execute like hell to innovate, optimize and sell your product. Or have the best of both worlds. Be a CEO focussed on getting your brand or product out there and have a number two (great blog post by Ben Horowitz) who takes care of business. What you need to focus on is making money and being the scrappy entrepreneur that you are, you'll optimize wherever you can to achieve your goal.
In the end it's never about who was most popular that determines success. Just think back to all those football players and cheerleaders in high school. (I've seen some of them from my high school....thank you Facebook.....and had a good laugh!) So often there are people you never hear about making tons of cash since they don't need to focus on media.
On the other hand, if Twitter/Foursquare/Zynga/Groupon hadn't received so much media attention, you think they'd be where they are now? I highly doubt it and I guarantee you that they had a clear strategy in place to use media (and position their founders) from the start. Hence, don't waste time focussed on the wrong things. If you're a celebrity entrepreneur who's counting his millions hats off to you. If you've become a media darling and are broke, well tough luck kid. Try something new.
By the way, here's what Exit Through the Gift Shop is about cut and pasted from Wikipedia. Think what you will about whether it's a real story or not but reast assured the dollars earned by "Mr Brainwash" were real!!
Exit Through the Gift Shop: A Banksy Film is a Gonzo Documentary which tells the story of Thierry Guetta, a French immigrant in Los Angeles, and his obsession with street art. It is presented as a documentary, but reviewers have questioned its factuality. The film charts Guetta's constant documenting of his every moment on film, to his chance contact with his cousin, the artist Invader, and his documenting of a host of street artists with focus on Shepard Fairey, and also Banksy though the latter's face is never shown, and his voice is distorted to preserve his anonymity
Bill Koch: The Dirty Money Behind Cape Wind Opposition
Our report, “Koch Industries: Secretly Funding the Climate Denial Machine,” exposed Charles and David Koch, the billionaire oilmen who control Koch Industries, as a chief source of funding for the climate denial machine. As it turns out, doing everything possible to delay the clean energy revolution is something of a family business. We’ve released a dossier on Bill Koch, David’s twin brother and the principal funder of opposition to Cape Wind, the project to build the nation’s largest wind farm off the coast of Massachusetts.
Bill Koch made his fortune through his privately-held, carbon-intensive company, Oxbow. (Koch founded Oxbow with the fortune he received from suing his brothers in 1983 after they ousted him from the family business.) Oxbow Corporation, with $3.7 billion in yearly sales and over 1200 employees, sells 10 million metric tons of petroleum coke and 8 million metric tons of steam coal annually.
After making a killing peddling dirty energy, Bill Koch turns around and uses his immense personal wealth to fund the Alliance to Protect Nantucket Sound, the primary group that finds every possible way to delay Cape Wind from moving forward. Even worse, he pays lobbyists through his Oxbow corporation to try and quietly kill the wind farm project altogether.
We compiled the full story behind Bill Koch into a brief dossier which you can read below or download by right-clicking here: Bill Koch: The Dirty Money Behind Cape Wind Opposition.
See also “New Yorker exposes Koch brothers along with their greenwashing and whitewashing Smithsonian exhibit” and “From promoting acid rain to climate denial — over 20 years of David Koch’s polluter front groups“).
Glacier melt in Peru becomes more than a climate issue
HUARAZ, Peru – Glacier melt hasn’t caused a national crisis in Peru, yet. But high in the Andes, rising temperatures and changes in water supply over the last 40 years have decimated crops, killed fish stocks and forced villages to question how they will survive for another generation.
Without international help to build reservoirs and dams and improve irrigation, the South American nation could become a case study in how climate change can destabilize a strategically important region, according to Peruvian, U.S. and other officials.
“Think what it would be like if the Andes glaciers were gone and we had millions and millions of hungry and thirsty Southern neighbors,” said former CIA Director R. James Woolsey.
Peru is home to 70 percent of the world’s tropical glaciers, which are also found in Bolivia, Ecuador and Chile. Peru’s 18 mountain glaciers, including the world’s largest tropical ice mass, are critical to the region’s water sources for drinking, irrigation and electricity.
Glaciers in the South American Andes are melting faster than many scientists predicted; some climate change experts estimate entire glaciers across the Andes will disappear in 10 years due to rising global temperatures, creating instability across the globe as they melt.
See also “Another one bites the dust, literally: Bolivia’s 18,000 year-old Chacaltaya glacier is gone.”
If Peru and its allies don’t fund and create projects to conserve water, improve decrepit water infrastructure and regulate runoff from glaciers within five years, the disappearance of Andean glaciers could lead to social and economic disaster, said Alberto Hart, climate change adviser at Peru’s Ministry of Foreign Affairs.
“This will become a problem for the United States,” he said. “When you have a dysfunctional country, you have a problem for the entire region.”
The United States spent $30 million on climate change assistance in Peru in fiscal year 2010, according to documents provided by the State Department. The funding, allocated as part of the 2009 Copenhagen Accord, went mostly to preserving the Amazon rainforest in Peru.
Peruvian officials would hardly turn away money to preserve the Amazon. But the immediate problem is adaptation to rapid glacier melt, Hart said….
The Peruvian government is asking Washington and other allies for at least $350 million every year through 2030 to build reservoirs and dams, and improve irrigation, said Hart.
Japan, Australia and Switzerland also have offered assistance for climate change, Hart said. The World Bank is also working in Peru to monitor water supplies and implement drought-resistant agriculture, part of a larger climate change project that includes several Andean nations, according to Walter Vergara, a World Bank engineer who started the project in 2004.
But Peruvian officials say the United States has a majority share of the responsibility to help Peru, because of the close trade alliance between the two nations, and because the United States is the world’s second-largest emitter of greenhouse gases….
Bolivia and Ecuador are also threatened by glacier melt and Colombia’s costal and riverside cities are being wiped out by floods and landslides – disasters that are only expected to get worse, according to a study by the Pew Center on Climate Change.
Climate change is “a significant threat” to the region, and the United States must “really come to terms” with the security challenges it poses, Assistant Secretary of State for the Western Hemisphere Arturo Valenzuela said recently….
“It used to take you two or three hours walking to reach the ice. But now you have to walk five, six hours to reach ice,” said Maximo Juan Malpaso Carranza, a farmer in Utupampa, a small community high in the Cordillera Blanca.
“We all get water from there,” he said, pointing to Huascarán. “But if the ice disappears, there won’t be any more water.”
More than 2 million people, stretching from the Andes to the coastal cities, get their drinking water and irrigation from rivers fed by glacier runoff from Cordillera Blanca. But research by Cesar Portocarrero, the Peruvian government’s lead glacier scientist, shows the Cordillera Blanca has lost 30 percent of its glaciers since 1970.
Most of Peru’s agriculture is fed by water from the Andes. Glacier-fed rivers also support the nation’s largest hydroelectric plants. Lima, the world’s second-largest desert city, is almost totally dependent on Andean rivers from the Cordillera Central, where some mountains have lost more than 60 percent of their glaciers in the last 40 years.
Water conflicts have been frequent in southern Peru over the last few years, and glacier melt will create even more across the country, and, in extreme cases, spreading to neighboring countries, said retired Maj. Gen. Luis Palomino Rodriguez, head of Peru’s National Civil Defense Institute, in an interview.
The Pentagon is starting to address the impacts of climate change. It gave the Southern Command, in charge of Latin America, $600,000 to develop a mapping tool that will allow Latin America and the United States to share information about climate change risks. It is also spending $1.4 million to study the climate change effects on foreign military bases….
Peru has taken steps, but lacks resources. It created a national strategy on climate change in 2003 and has set up a Ministry of Environment with oversight of climate change programs. Officials are working with USAID and non-profit organizations to build reservoirs in Andean communities and monitor water flow from the glaciers.
“We may think that current wait-and-see policies are adequate to the task,” said Chad Briggs, Minerva Chair for Energy and Environmental Security with the U.S. Air Force. “Peru may be a looming example of how that is not the case.”
Related Post:
- Must-see video: Time-lapse proof of extreme ice loss
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